Website redesigns tend to be a pain in the side for many web developers, especially if they’ve never heard of GDD.
Here are some reasons why:
The content takes too much time to update and finalize The budget is never enough The allotted time is never enough There’s always something else to finish before launch And many more reasons you can surely count from personal experience
That’s where Growth-Driven Design (GDD) steps in.
This article is an overview of the Growth-Driven Design Methodology and how it works. If you’re interested in diving deep and using GDD in your web design