Years ago, video ads were just a small part of brands’ advertising strategy. Today, they are critical and play a central role in advertisers’ communication with potential customers. Not only are video ads more engaging than any other type of media, but they are also more personalized and efficient – visual content grabs attention and encourages […]
The post The Growing Role of Video Advertising: CTV Monetization Opportunities 2020 appeared first on SmallBizClub.