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How to Talk About Competitors? You Don’t

Not long ago, I read an exchange about how we should talk to our customers about out competitors. Some felt we should take a “leadership” position offering our views and insights to the customer. Frankly, I was appalled with some of the opinions in that discussion. We have no business talking about our competitors products […]

The post How to Talk About Competitors? You Don’t appeared first on SmallBizClub.

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