Grown two startups from idea to $10M+ in sales. Spent over $4M on Facebook & Instagram ads. Author of The Growth Marketer’s Playbook, #1 new release on Amazon (Pushing Seth Godin off the #1 spot for 72 hours.) Startup mentor at Techstars, General Assembly, and Sephora Accelerator. Lead workshops at Fortune 500 brands like FedEx, Hot Wheels & Intuit. Wannabe coffee snob, aspiring NBA ball-boy, and a #girldad of two. Jim Huffman CEO of growthhit. Johnathan: Welcome back folks to the WP tonic show its episode 512. We’ve got a great guest; we’ve got Jim Hoffman with us from GrowthHits.